PPC Management Pricing

Tiered Pricing Structure for AdWords and Bing Ad Spend

AdWords is ever-evolving to provide new opportunities to online sellers. This is great for experts, but it can create an unprofitable mess for the less experienced.

We’ll understand where your return needs to land and the tolerances for ad cost to revenue ratio you need to hit.

Client's Monthly PPC Spend Up to $16,000 $16,000 to $30,000 Greater than $30,000

Total Keywords in Campaigns

Up to 500
Up to 1000
Up to 2000

Google AdWords PPC

Included
Included
Included

Bing Ads PPC

Additional $400/month
Additional $400/month
Included

Google Display Network

Included
Included
Included

Google Search Network

Included
Included
Included

Campaign Development and Strategy

Included
Included
Included

Advanced Keyword Research

Included
Included
Included

Industry Competitive Analysis

Included
Included
Included

Ad Campaigns Writing

Included
Included
Included

Ad Copy Performance Analysis

Included
Included
Included

Continual Keyword Monitoring and Adjusting

Included
Included
Included

Dynamic Keyword Insertion into Ads

Included
Included
Included

Integration with Google Analytics

Included
Included
Included

On-going Strategic Bid Management

Included
Included
Included

Settings for Geo-Targeting

Included
Included
Included

Settings for Device-Type

Included
Included
Included

Client retains ownership of AdWords Account and all setup/modifications

Included
Included
Included

Phone consultations per month after setup

1
1
2

Rules-Based Bidding

Included
Included
Included

Landing Page Optimization and Performance Testing

Optional, additional cost
Optional, additional cost
Optional, additional cost

Conversion Tracking and Reporting

Included
Included
Included

Monthly Reporting

Included
Included
Included

Google Shopping Management

One-time $500 setup and $300/month up to 100 skus
One-time $500 setup and $300/month up to 100 skus
$0 Setup fee, additional $300/month per 100 skus

One-time setup upon onboarding (i.e., payable first month only)

$1,000
$2,000
$3,000

Monthly PPC Management Fee

15% of Monthly Ad Spend ($1750 Min)

12% of Monthly Ad Spend

10% of Monthly Ad Spend

Having a first conversation will cost you nothing, so reach out today!

* Indicates required field